So I've been waiting for the hype to die down a little, because right about a day after the Lanvin picture was leaked, I looked at it again and I felt.. underwhelmed.
*ducks from rotten vegetables launched by Rafanatics*
I think they had the right idea with the undone tie, not very made up Rafa, but I wished there was.. more. What about some color? His skin is sublime in pictures, and he's got such nice brown eyes. To me the picture is so spark-less. I don't even like the bottle. If I'd have seen the real ad in say, a shopping mall or the likes, I wouldn't have ran to look at it closer (aside from the fact that it is Rafa) like I did this picture .
James Penfold for Giorgio Armani.
I think Lanvin should take a cue from Ralph Lauren. See what they did with Ignacio Figueras.
Nacho baby is an Argentine polo player and the face of Polo Black. He has been in contract with Polo for 7 years and his profile has sky rocketed. Of course, it is not a coincidence that he is the face of Polo Black, since Ralph Lauren do sponsor the Black Watch polo team uniforms where Nacho plays, but my point is, there is a way to make Lanvin Rafa a successful campaign, and that picture is not a good start.
Why do I know who he is when I've never watched a polo match in my life? Because he haunted me in my dreams with this picture.
Yes, I bought the perfume. For myself. And I wear it to bed and dream of Nacho. What?? A single girl has her vices okay.
Check out the video. Nacho speaks with an accent, has wavy black hair and bronze skin, tall, and he exudes some crazyly sexy animal magnetism. Hm.. I wonder which other sportsman I know of has the same qualities...
I am not saying Rafa should go all model and be on a catwalk, but please, all I ask is a better picture. There's a reason I love perfume ads, and (current) Lanvin Rafa is not giving me a single twitch.
With a subject as ripe as Rafa Nadal, how difficult could it be? For god's sakes, we go gaga over him when he's sweaty and covered in dirt and behaving like a bloodthirsty gladiator on court. He's got mad sex appeal.
That said, I found this picture.
It's still not as good as it could be, but for me it's better than the one we've seen. I like the colors, the pose is not as awkward, but the bottle needs to be somewhere else, Rafa needs to be bigger, and he needs to relax a bit more - Pissed Off Rafa will not sell bottles. But it's going in the right direction. They should just let him hold a racquet and RELAX. Invite a few friends. Feli, Nico, Ferrer. Let them hang out around the set, crack a few jokes, snap snap. There you go. I refuse to believe there was not a better picture than the one we've seen, from the hundreds they took that day.
I say fix it Lanvin, and you'll garner way more money. Win win, right?
Again, I know Rafa is first and foremost a tennis player, and he probably has zero intention to be a world wide celeb. But he and Lanvin chose to do this thing. So while you guys are there already, let's make it great ad! Instead of something that will fade from people's mind 2 months from now. Or worse, unnoticable.
But of course, that's just me.
What say you, Rafanatics?
*I know I'll get a lot of lashing for this post, but I'm Babz, and I say what I think or feel. If I don't, then this blog wouldn't exist. And on that note, Vamos Rafa!